Patrick Mahomes, quarterback for the Kansas City Chiefs, has worn the same pair of red underwear for every NFL game he has played in during his career. Mahomes has also led the team to 7 consecutive AFC Championship Game appearances and 5 Super Bowl appearances, winning 3.
Serena Williams, American former professional tennis player, wore the same unwashed "good luck" socks for each tournament. Williams, among many accolades, was also ranked as world number 1 women's singles by WTA for 319 weeks.
Ebby Calvin "Nuke" LaLoosh, pitcher for the Triple A Durham Bulls played by actor Tim Robbins in the 1988 film BULL DURHAM, wore a garter under his baseball uniform. He became a dominant pitcher by mid-season and in the end... Well, watch the film, I won't give it all away.
You don't have to look long to find lists of athletes who rely on a specific garment as "lucky". ENCLOTHED COGNITION is the official term introduced to describe that the clothes we wear actually change our psychological state and behavior.
Simply put, when you dress in a way that makes you feel powerful, confident, intelligent, sexy or lucky your brain and body responds accordingly.
Athlete or not, we take joy in CREO clients reporting that they feel great, comfortable and sexy when wearing CREO. Underwear is a second skin afterall, why not choose a product that may improve how you behave and move in the world? You would be in good company!
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Written by: Lori Holm
